Case Study: VAUGHAN MILLS
6 week install in mall to raise money for Sick Kids during the Christmas season
1. The Challenge
Create festive content for guests to share on social media, promoting photo packages with Santa, where all the proceeds go to SickKids hospital.
2. The Solution
Enhance the immersive holiday pop up by allowing guests to interact with DIB Photo Booth, making the magic of Santa come to life.
3. The Results
8478 people participated